This post is part of our Future of Business series where we interview the leading founders and executives on the front lines of their industry to get a better understanding of what problems the industry is facing, what trends are taking place, and what the future looks like.
The following is an interview we had with Henrik Hasenkamp, CEO & co-founder of gridscale.io
1.) What's the history of gridscale? Where and how did you begin?
2.) What specific problem does gridscale solve? Who are you solving it for?
3.) What is your solution to their problem?
With gridscale, you can combine exactly the resources, such as CPU cores, RAM and SSD storage, that you need and pay per minute – no more being bound to predefined packages! Beside offering our intuitive core product, we developed what we call “partner panel” for resellers and agencies. The partner panel allows the management of customers in a central place. These partners can now determine the prices and features for their customers and also benefit from high-end features such as private MPLS. The solution also enables our partners to appear as the IaaS provider themselves as they are able to benefit from our white label solution. This is especially of interest to system houses who are not only the IT-consultants for companies but also offer their own software and hardware solutions. State-of-the-art technology solutions such as gridscale not only help them to protect and grow their business by offering modern IT solutions, but also create brand awareness.
4.) How big of an opportunity is this?
The market growth in this space is significant. The global IaaS market was estimated at $16bn for 2015, which doesn’t even include the PaaS market. In Europe, the market was estimated at €2bn at the same time with a CAGR of 30%. Despite the large players, such as AWS or Azure, the market is very fragmented, hence new players with the right value proposition have great growth potential.
5.) What's the future of cloud computing?
More and more companies are discovering that cloud computing provides IT departments with much more flexibility and autonomy. IT departments will no longer be dependent on other internal departments, e.g. to get IT resources for a new project. This leads to a tremendous acceleration of development processes and to a much higher innovative power of companies. It will not be as painful anymore as it is today for companies to simply try something new and stop the project in case of failure or dislike. Overall, we will experience much greater agility of IT.
Hence, technologies such as container virtualization (e.g. Docker, Kubernetes, Nomad, etc.) are increasingly being used, right up to the serverless environment. These approaches to infrastructure promise a solution to the security-critical system environments.
6.) What are the top tech trends you're seeing in cloud computing?
- Container Virtualization and its associated Continuous Integrations
- Serverless Computing and Function-as-a-Service
- Smart PaaS services make a lot of work easier for developers