Jeremy Epstein has likened the blockchain to a “tsunami of disruption”. Like most tsunamis, few noticed its momentum gaining until it became unavoidable.
But Epstein has had his eye on blockchain’s rising swell for years, establishing himself as an early identifier of the technology’s potential. He’s parlayed his expertise into his role as CEO of Never Stop Marketing by helping blockchain-powered startups establish their value in a crowded marketplace.
As a writer, speaker, and advisor in the blockchain space for more than two years, Epstein has taken a front-row seat to the technology’s ebbs and flows. He knows how the technology is shaping industry and where it can be reasonably expected to head. He took the time to share his perspective on blockchain marketing, including his own T3CG model for assessing a blockchain project’s viability.
Give this episode a listen for a deep dive into the mind of a blockchain expert and marketer.
About Jeremy Epstein: Jeremy Epstein, CEO of Never Stop Marketing, has 20 years of international marketing experience in helping to bring innovative technologies into the mainstream.
Most recently, Jeremy was VP, Marketing at Sprinklr which grew from a $20 million valuation and 30 people to $1.8 billion valuation and 1400 people in 4 years.
In December of 2016, Jeremy edited and published a collaborative eBook with 33 of the biggest influencers and thought-leaders called “Blockchains in the Mainstream: When Will Everyone Else Know?”
What you will learn in this episode:
- What makes a blockchain project worth marketing.
- How to differentiate a product or company as a blockchain marketer.
- Why the future Amazons are being built with blockchain technology